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Study Business Environment - MCom Subject

Module I
Environment I : Environment, ecology and economic development; impact of industrial
development on environment.
Business environment: concept, significance and nature of business environment; elements
of environment - internal and external: changing dimensions of business environment;
environmental scanning and monitoring.

Module II
Economic environment of business: economic planning in India: Industrial policy, fiscal policy,
monetary policy, export and import policy: public sector and economic development:
economic reforms, liberalization and structural adjustment programmes.
Module III
Political and legal environment of business: Government and business: changing dimensions
of legal environment in India: MRTP Act, FEMA, licensing policy and Consumer Protection
Act.
Regulatory bodies: SEBI, TRAI, IRDA, RBL, CLB. Industrial policy of India as amended
from time to time: small and micro enterprises in India: reservation of industries for smallscale
units:
Module IV
Socio-cultural environment: Critical elements of socio cultural environment: social institutions
and systems: social values and attitudes: social groups: middle class: emerging rural sector in
India: consumerism in India. Social responsibility of business; social audit; corporate
governance.
Module V
International and technological environment: Multinational corporations: foreign
collaborations and Indian business: Non-resident Indians and corporate sector: International
economic institutions. WTO, IBRD and IMF: Foreign trade policies, impact of exchange rate
fluctuations: technological environment in India, policy of research and development: patent
laws: technology transfer. Intellectual property rights: laws relating to trade marks and
patents: procedure for registration of patents and trade marks.





MCom (Masters in Commerce) Subjects


ACCOUNTING FOR MANAGERIAL DECISIONS
ADVANCED FINANCIAL ACCOUNTING
Business Environment
COMMUNICATION SKILLS
ENTERPRISE RESOURCE PLANNING
FINANCIAL MANAGEMENT
FOREIGN TRADE MANAGEMENT
FOREIGN TRADE POLICY AND PROCEDURES
FUNDS MANAGEMENT IN BANKS AND INSURANCE
Human Resource Management
INCOME TAX
INDIAN FIANANCIAL SYSTEM
INFORMATION TECHNOLOGY FOR BUSINESS
INTERNATIONAL FINANCE
INTERNATIONAL MARKETING AND LOGISTICS MANAGEMENT
INTERNATIONAL MARKETING
INVESTMENT MANAGEMENT
Macroeconomics for business decision MCom Masters of Commerce
MANAGEMENT INFORMATION SYSTEMS
Marketing Management
MARKETING RESEARCH
OPERATIONS RESEARCH
QUANTITATIVE METHODS
RESEARCH METHODOLOGY
SALES MANAGEMENT AND ADVERTISING
STRATEGIC MANAGEMENT

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Page Description: Business Environment MCom Subject, MCom Degree Business Environment, MCom Masters Degree Commerce Subject, Post Graduate Commerce Subject