Environment I : Environment, ecology and economic development; impact of industrial
development on environment.
Business environment: concept, significance and nature of business environment; elements
of environment - internal and external: changing dimensions of business environment;
environmental scanning and monitoring.
Economic environment of business: economic planning in India: Industrial policy, fiscal policy,
monetary policy, export and import policy: public sector and economic development:
economic reforms, liberalization and structural adjustment programmes.
Political and legal environment of business: Government and business: changing dimensions
of legal environment in India: MRTP Act, FEMA, licensing policy and Consumer Protection
Regulatory bodies: SEBI, TRAI, IRDA, RBL, CLB. Industrial policy of India as amended
from time to time: small and micro enterprises in India: reservation of industries for smallscale
Socio-cultural environment: Critical elements of socio cultural environment: social institutions
and systems: social values and attitudes: social groups: middle class: emerging rural sector in
India: consumerism in India. Social responsibility of business; social audit; corporate
International and technological environment: Multinational corporations: foreign
collaborations and Indian business: Non-resident Indians and corporate sector: International
economic institutions. WTO, IBRD and IMF: Foreign trade policies, impact of exchange rate
fluctuations: technological environment in India, policy of research and development: patent
laws: technology transfer. Intellectual property rights: laws relating to trade marks and
patents: procedure for registration of patents and trade marks.
MCom (Masters in Commerce) Subjects