STUDY - E-BUSINESS
This course will provide the students with an analytical and technical framework to understand the emerging world of e-Business. E-Business poses both a challenge and an opportunity for managers. As a matter of competitive necessity, savvy managers must gain an understanding of the rapidly changing technology and business models. They need to develop a basic understanding of how electronic business differs from "real" business settings. They also need to acquire hands on knowledge of the underlying technological infrastructure in order to have a clear idea of the business and organizational possibilities inherent in these developments.
STUDY - Introduction, background and current status:
digital economy, principles of e-business, e-business models.
STUDY - e-business frameworks:
e-selling process, e-buying planning, e-procurement, convergence strategies.
STUDY - e-business design and e-markets:
overview, steps in e-business design, reversing the value chain, knowledge building. E-market models, direct B2B markets, coalitions.
STUDY - Integrating supply chain management process:
definitions, components of e-supply chain, managing relations in e-supply chain.
STUDY - Integrating enterprise resource planning process:
enterprise artitecture planning, lead time reduction, improved supplier performance.
STUDY - Selling chain management process:
definition, business and technology drivers, infrastructure, sales and distribution configuration.
e-CRM processes and their integration, e-banking, e-governance.
E-Business strategy into action, Challenges, e-Transition and Summary. e-Security.
MBA Operations Subjects